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Choosing Small Business CRM Tools: The Strategic Framework for Mid-Size B2B
Discover how small business CRM tools can transform your mid-size B2B strategy. Learn to choose the right tools for effective customer relationships.
Blair Hicken
Sep 183 min read
Tailored Customer Engagement: Beyond CRM Theater
Discover how tailored customer engagement can transform your business. Learn practical strategies to master tailored customer engagement today.
Blair Hicken
Sep 95 min read
The Automation Paradox: Why Mid-Market CRMs Fail to Deliver Intelligence
Discover a practical, five-step roadmap for introducing AI-driven automation in Microsoft Dynamics 365 CRM.
Blair Hicken
Sep 36 min read
The Hidden $665,000 Cost of Poor CRM User Experience: A Data-Driven Analysis
The enterprise software landscape is littered with CRM implementations that look successful on paper but devastate organizational productivity behind closed doors. While leadership celebrates deployment milestones and feature completeness, the real cost of poor user experience compounds silently, quarter after quarter.
Blair Hicken
Aug 214 min read
The Psychology of CRM Resistance: Why Your Best Employees Avoid Your Best Systems
Understanding the human factors behind CRM adoption challenges and how to overcome them.
Blair Hicken
Aug 134 min read
The Hidden Costs of Skipping CRM Readiness: What Every SMB Needs to Know Before a CRM Implementation
What if the biggest reason your CRM fails isn’t the software, but the shortcuts you took before it ever launched?
Blair Hicken
Jun 195 min read
How Dynamics 365 Healthcare CRM Improves Patient Engagement and Retention in Healthcare
Discover how Dynamics 365 Healthcare CRM helps providers personalize care, streamline coordination, and retain more patients through smarter engagement strategies.
Blair Hicken
May 58 min read
5 Ways to Boost Field Service Productivity with Dynamics 365
Discover five ways Dynamics 365 Field Service improves scheduling, dispatch, and first-time fix rates to supercharge field service productivity.
Blair Hicken
Apr 245 min read
Maximizing Efficiency: Implementing Dynamics 365 CRM Workflow Automation
Discover five essential workflows every business should automate in Dynamics 365 CRM to boost team productivity.
Blair Hicken
Apr 73 min read
Enhancing B2B Customer Experience through Dynamics 365
Improve B2B customer experience using Microsoft Dynamics 365 with strategies to unify data, personalize journeys, and boost retention.
Blair Hicken
Mar 223 min read
The Role of Expert Consultants in Avoiding ERP Implementation Pitfalls
Avoid ERP implementation pitfalls with expert consultants. Learn how to navigate ERP implementation pitfalls and ensure project success.
Blair Hicken
Feb 185 min read
Transforming Healthcare Excellence with Dynamics 365 CRM
Transform healthcare with Dynamics 365 CRM and improve care, efficiency, and patient experience seamlessly.
Blair Hicken
Jan 273 min read
Tech That Transcends: Why Your Business Needs an ERP Makeover
A modern ERP system is more than just an upgrade—it’s a strategic investment that enables businesses to stay agile in the face of change.
Blair Hicken
Dec 10, 20245 min read
Demystifying CRM and ERP Implementation Process
Key Highlights CRM and ERP software streamline operations but serve different purposes and offer distinct benefits. CRM improves...
Blair Hicken
Dec 10, 202411 min read
5 Essential Steps Executives Must Take to Ensure Effective Analytics Implementation Through Data Governance
Learn 5 essential steps for successful analytics implementation through data governance.
Blair Hicken
Nov 26, 20246 min read
Unleash Your Company’s Potential with CRM – 7 Key Customer Service Benefits
7 key benefits of CRM and their impact on an organization’s agility and overall profitability.
Blair Hicken
Dec 13, 20235 min read
Boost Your Competitive Edge: The Importance of ERP Upgrades
ERP Upgrade: 5 Key Reasons to Shift from Legacy to Cloud-Based Systems for Competitive Advantage.
Blair Hicken
Dec 13, 20233 min read
Securing Executive Buy-In for a Successful ERP Implementation
Secure executive buy-in for ERP success: Expert tips for leaders to ensure top-down commitment.
Blair Hicken
Apr 16, 20233 min read
Building Customer Loyalty with CRM
How you can use CRM to actively track communications with clients, improve teamwork, and keep customers interested over time.
Blair Hicken
Apr 16, 20235 min read
6 Ways the Cloud Delivers Business Process Improvements
How businesses process improvements can improve efficiency, become more competitive, and retain customers by moving to the Cloud
Blair Hicken
Apr 16, 20235 min read
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