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Blair Hicken
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Principal, CRM/ERP Business Process & Solution Architect
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Join date: Oct 27, 2023
Posts (23)
Apr 1, 2026 ∙ 5 min
The Automation Sequence: What a 100-Year-Old Company Learned About Modernization Order
Most companies rushing into AI skip a critical step: you cannot automate chaos. A 100-year-old moving company learned this while cutting delivery-to-invoice time from 42 to 20 days. Their three-phase approach to legacy ERP migration reveals why sequence matters more than technology.
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Sep 18, 2025 ∙ 3 min
Choosing Small Business CRM Tools: The Strategic Framework for Mid-Size B2B
Discover how small business CRM tools can transform your mid-size B2B strategy. Learn to choose the right tools for effective customer relationships.
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Sep 10, 2025 ∙ 5 min
Tailored Customer Engagement: Beyond CRM Theater
Discover how tailored customer engagement can transform your business. Learn practical strategies to master tailored customer engagement today.
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